Lucozade: - Soft drink manufactured and marketed by Japanese company Suntory. - Originally called Glucozade - Created in 1927 by a Newcastle pharmacist William Walker Hunter - Sold as an energy drink for the sick - slogan was 'Lucozade aids recovery' - Rebranded in 1978 as a 'pick me up' and a sports drink in 1983 - One of there Lucozade campaign was £4million The 1950's and 1960's saw Lucozade begin a heavyweight nation advertising support. 1950's Advert 1960's Advert 1970's - Decreasing role for Lucozade since the general population began to grow healthier and ill less frequently. - Sales dropped and an attempted brand repositioning wasn't a success. 1982's - Significant and successful repositioning occurred. - 'Aids recovery' removed from bottle to 'replaces lost energy' - Provided energetic, busy and successful people with energ...
- Out of my lockdown photo shoot I chose the most effective ones to then proceed and edit. What makes this photo the best is due to the focus of the image being the daisies in the foreground and not the model doing the splits in the background. Its taken from a low angle and its also a long shot as you can see the models whole body. As its taken from ground level you can see details like the individual daisy petals and the stems of those flowers. The white and yellow daisies provide an interesting colour contrast from the vivid green trees in the background and the grass. The outlook is naturalistic and aesthetically pleasing to the viewer. It's also good due to the outdoor setting and having natural lighting. As your eyes scan across you see more and more interesting details, from the green tree skyline and the model itself is doing the splits which is cool to see. However with all these good details I wanted to enhance it even more. - This is the edited version of the o...
Pocket: Pocket is a useful social bookmarking service for storing and sharing web bookmarks which you can revisit at any time. It allows any user to save an article or webpage for you to read, even offline. It also allows the user to add tags to articles and for an easier read adjust text settings. If the user doesn't want to read the article, Pocket allows the user to listen to any article which they can do on the go for ease of convenience. Furthermore this app Is available over multiple platforms like android and IOS. I found pocket incredibly simple and easy to use. I can easily add any websites and articles that I wish to read later and even better I can favourite or highlight key things from said article. Looking deeper into the website, not only can I revisit articles at any given moment I can discover collections of articles from ‘todays essential reads’ and other wide varieties of topics so I can use it like any other news app with an added extra of being able to save ar...
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